Brand Campaign
We ‘Za People
hold these truths to be self-evident.
That like democracy, pizza is for everyone.
That no matter our differences, we can still share a few slices.
That a mouth full of pizza can keep conversations reasonable.
Together with the diverse pizzerias of America, we’re bringing this great unifier that is pizza to ever city and town in the name of a stronger democracy.
Pizza is not the only answer, but it may help us all see that we have more in common than we believe. And that this party is of ‘Za People, for ‘Za People, and by ‘Za People.