Brand Campaign

Slice of the Union

As you can suspect, National Pizza Day is a big deal for a company that supports independent pizzerias. We used it as an opportunity to use order data to dish on pizza trends. Slice of the Union positions Slice as thought leaders, guiding shops to new ways they can win more customers.

 
 

400+
press mentions

196M
potential audience

32%
order increase

Splash screen from SliceOfTheUnion.com
Food section from SliceOfTheUnion.com
Stat from SliceOfTheUnion.com
Oh kale. From SliceOfTheUnion.com
Trend prediction with Fishwife partnership from SliceOfTheUnion.com
Thanksgiving is not the time for pizza
Dominic! A stat from SliceOfTheUnion.com
The Money section on Slice of the Union
The Taylor Swift and Travis Kelce impact from SliceOfTheUnion.com
The truth about app orders from SliceOfTheUnion.com
Fabio's Bistro has the most loyal customers in America

You must see the live site. Visit SliceOfTheUnion.com.

Email

Email from Slice of the Union

Creative Direction: Terrence Morash

Content: Terrence Morash, Kat Thek, Ricky Pinela

Art Direction: Kirsten Erwin

Design: Jordan Mills, Adrian Jordanov

Copy: Kat Thek

Project Management: Liz Lopez-Haughton, Tiana Skenderovska