Employer Branding and Campaign
The World’s Best
Hiring talent for a fast-growing startup is imperative. We leaned into our mission (and pizza) to create an energetic employer brand that stood out against the snoozy tech companies we compete against. A new recruiting website, social assets, revised job description templates, swag, and an aggressive campaign provided an edge for Slice’s ever-stretched People Team.
2X
website traffic
62%
more applicants/role
20%
higher applicant quality
Creative Direction: Terrence Morash
Art Direction: Kirsten Erwin
Design: Jordan Mills, Kylan Larson, Adrian Jordanov
Copy: Terrence Morash, Kat Thek
Project Management: Liz Lopez-Haughton, Tiana Skenderovska